Rakip Adwords Reklamı

Garanti Bankası Adwords ReklamıUzun bir süre önce bankalar google adwords reklamcılığını denemeye karar vermişlerdi. Goolge'ın Amerika'da ve Avrupa'da farklı kanunları olduğu için ve o zamanlarda marka rekabetini pek önemsemediği için yukarıda örneğini gördüğünüz ilanlar boy göstermişti.

Google'da "Akbank" yazıp aratınca en yukarıda Akbank'ın reklamı gözüküyor, sağda Sponsor bağlantı alanında ise garanti Bankası'nın şu rekabetçi ve oldukça yaratıcı reklamı göze çarpıyordu.

"Bu banka yerine niye bize danış mıyorsunuz?"

Artık bu tarz reklamları pek göremesek de, bir nostalji olarak arşivlerimizde adwords reklamlarının neler yapabileceği hakkında bir fikriniz olsun istedik.

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